The tourism industry is awakening to the realisation that the internet has changed the face of destination marketing forever.
The traditional forms of marketing a destination continue to lose relevance in todays environment.
The consumer is using the internet as a primary tool for seeking out information on a potential travel destination. They are using the web to plan and book their holiday (and business) travel.
The Challenge.
In the case of regional destinations, tourism authorities know that they need a website that is technologically highly advanced, visually appealing, easy to navigate, sophisticated in functionality and deep in information.
So how does a destination and its local industry afford the construction of a world class website, with a limited budget?
The answer is ASCET Interactive
The Experience.
The ASCET Interactive team has been working in the Australian regional tourism industry since 1998. We know the industry. We understand the challenges facing smaller regions and destinations. We have completed countless numbers of marketing strategies for regional tourism authorities, accommodation operators and attractions.
Our web development team has constructed literally hundreds of websites for the Australian tourism industry.
ASCET Interactive understands that there is a growing trend for users to seek information about a specific destination rather than trying to seek this information via a regional or National site. Majority of users are looking for a comprehensive guide to their destination, not a general overview.
The Technology.
In 2002 we commenced the design and construction of a dedicated tourism database platform which would power any sized destination website, using the web protocols of the Australian Tourism database system.
The latest cutting edge technology continued to be deployed in this ever expanding ‘engine’.
The development of ASCET Interactive's proprietary software has now reached the stage of absolute awesome power!
Based on our experience gained in managing tourism websites, we have further extended our Tourism database to include all aspects of the Tourism industry.
We have now developed an integrated business directory, with a dedicated component for accommodation providers.
Therefore, our systems allows you to create dedicated directories for different industry sectors such as:
- Accommodation
- Things to do
- Events
- Food and wine providers
- Retail/Shopping
- Touring
- Tourist infrastructure eg Banks, ATM's toilets, outdoor areas, parks + gardens etc
In addition, our system allows for seamless integration into the huski Content management system. This is very important when designing and implementing a custom website solution for our Tourism clients.
The Power.
The ASCET Interactive system is designed to deliver a genuine competitive edge in the very crowded tourism marketplace. Our system is designed to provide maximum benefit to the consumer whilst maximising the operators return.
The system caters for all aspects of the Tourism industry, ensuring that your destination is truly represented to the consumer.
Call us on 5309 0850 or Click here to email us